As a former Lacerte customer (I shifted to Drake as their pay per return model was better for me, I liked Lacerte interface better) they sent me a gold envelope.
In the letter was a gold key that is a USB device. I couldn't resist plugging this into my computer even though I had no intention of switching back unless they beat the price.
The key pretends to be a USB-HID (human interface device). Namely a keyboard and it types directly into the desktop to direct you to a website to sign in. This is pretty scary except I didn't expect Lacerte to do anything bad to me.
I used to work in computer security and it seems this is a known mechanism for compromising computers.
This seems like a risky move by them in the current climate with attacks on tax pros from the bad guys.